The Travel Box

Getting people’s attention these days its getting harder and harder. Between over saturation on the internet and Tivo allowing you to skip over all the commercials creative thinkers are really having to get out of the box to get consumer attentions.
DDB Paris created an “Escape Machine” which they put around Paris to gain attention for the travel company Voyages SNCF. Check out people’s reactions to the big black box!

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